I’m trying to get my children to eat healthier. They eat very few cakes and sweets but do like some of the sugar-laden breakfast cereals, unhealthy cooking oils, and bread. I’m trying to offer healthy alternatives and meeting with some resistance. Perseverance is the key. Research shows that they have to be offered a new food 10-15 times before they start liking it. The child doesn’t even have to eat the food. Repeated exposure is the key.
Adults too can change their ways. That first sip of coffee or beer can be lip-curling. But, many of us learn to love them, in part because their bitterness is paired with a desirable hit of alcohol or caffeine. The same can be true of other foods, especially when something we don't like is paired with something we do like.